Just be what you are if you are slim and petite market it, if you are a busty babe advertise it, if you are a big beautiful BBW then shout it out, the worst thing an escort can do is pretend to be something they are not. I'm a mature 58 year old and that's what I market. I may be wearing well but I'm not beautiful, thin, extra busty or anything special but I'm honest about who I am and I like to give a good service so just be honest and be yourself and don't worry about the competition as there are men out there who will find you to be exactly what they are looking for. I remember being told when you walk into a shoe shop there are hundreds of shoes to choose from but not all will fit you comfortably in the same way we cant be a shoe that fits everyone we all have our pros and cons but be honest and punters who like your type will book you.